Why the Numbers in a Brand’s Name Might Be Changing How Food Actually Tastes to You

Research suggests the digits and sounds in a food brand’s name can shape what shoppers expect before the first bite, and those expectations can change how products are judged. Studies cited by marketers and sensory researchers show numeric brand cues can lift perceived quality, sweetness, or performance even when the food itself does not change. Continue Reading

By 2050, Millions Could Be Spending Half Their Income Just to Eat

New research and U.N.-backed food security data show that the cost of a healthy diet remains out of reach for billions, with some 2050 scenarios projecting food spending could take up a quarter or more of household budgets in vulnerable regions. The findings underscore how climate pressure, inflation, and uneven income growth are reshaping food affordability. Continue Reading